TCC EUROPE 2027

ACCELERATING REVENUE GROWTH

Two years ago, we asked whether AI was revolution or hype. Last year, we focused on putting it into practice. In 2027, the conversation moves forward: how do you reinvent your SaaS business with AI embedded at its core? From Go-to-Market and Customer Success to Operations and Support, discover how leading companies are redesigning the way they grow, serve customers, and scale for the future.

Who should attend? SaaS and Revenue Leaders, Customer Success Leaders and Teams, Customer and Revenue Operations Professionals, Customer Experience and Support Leaders, AI and Digital Transformation Leaders, and Enablement and Functional Team Leaders.

WHY TCC?

The next-generation post-sale organization: Rethinking how SaaS companies create value, retain revenue and scale.

The economics of SaaS are changing. Growth can no longer rely solely on acquiring new customers, adding headcount or expanding traditional customer-facing teams. Retention, expansion, customer value and operational efficiency are becoming increasingly interconnected – while AI is challenging established assumptions about how post-sale work gets done, who does it and what customers are willing to pay for.

Investors and shareholders expect more than cost reduction or AI experimentation. They want profitable growth, stronger recurring revenue and measurable returns on investment. Customers expect faster time to value, demonstrable business outcomes and increasingly sophisticated support, without losing the human expertise needed to solve complex problems.

These pressures raise fundamental questions about the post-sale organisation. What should be delivered by software, AI or people? How should Customer Success, Support, Professional Services, Product, Engineering and RevOps work together? Who owns customer value, renewals and expansion? And how can companies build operating models that improve both customer economics and business performance?

TCC 2027 brings together the leaders rethinking these questions and challenging established post-sale models. It is about moving beyond incremental efficiency improvements to fundamentally redesign how SaaS companies deliver customer value, protect recurring revenue and build profitable, scalable growth.

WHO ATTENDS TCC?

EVENT STAGES

STAGE 1

The Growth & Monetization Forum

This stage explores how post-sale organisations protect and grow recurring revenue through long-term retention, expansion and outcome-based success models. It examines how companies define, deliver and demonstrate customer value and ROI, connect adoption and value realisation to renewals and growth, and evolve pricing, packaging and Go-to-Market strategies. It also explores how Customer Success and Account Management align around commercial ownership and profitable customer growth.

STAGE 2

The Ops & AI Studio

This stage examines how organisations design and scale post-sale operating models across Customer Success, Support, Professional Services and RevOps. It explores organisational structure, customer coverage, capacity planning and the role of RevOps in connecting teams, data, forecasting and performance across the customer lifecycle. It also examines how AI, digital engagement and human expertise reshape service delivery, and how Product, Engineering and Forward-Deployed Engineering collaborate to deliver and scale customer outcomes.

STAGE 3

The Frameworks
& Practice Lab

This stage helps leaders and practitioners translate the operating model into effective execution across the customer journey, from onboarding and adoption to value realisation, renewal and expansion. It examines customer segmentation, ownership, decision-making, intervention points, capacity and success measures. It explores how CSMs should interpret customer signals and apply judgement, how Operations teams use reliable data and decision rules, and how leaders adapt roles and responsibilities as automation takes hold. It also focuses on building organisational resilience and developing commercial judgement, customer communication and the ability to verify AI-assisted work.

STAGE 4

The CX & Support Excellence Hub

This stage explores how AI transforms Support and the broader customer experience, balancing self-service and automation with human expertise for complex issues. It examines how to measure resolution quality, customer effort and recurring issues beyond response times and cost, while ensuring customer insights reach Product, Engineering and Customer Success. It also explores how proactive problem-solving, effective escalation and continuous improvement strengthen customer value, retention and operational efficiency.

EARLY BIRD
REGISTRATION

395 GBP

Access to all the sessions
Breakfast, lunch and evening reception
Access to networking areas
Access to event presentations and photos

UNTIL NOVEMBER 27

VENDOR
REGISTRATION

3950 GBP

Access to all the sessions
Breakfast, lunch and breaks
Access to networking areas
Access to event presentations and photos
Vendor Badge

REGULAR
REGISTRATION

495 GBP

Access to all the sessions
Breakfast, lunch and breaks
Access to networking areas
Access to event presentations and photos

FROM NOVEMBER 28

GROUP OF 3+ REGISTRATION

440 GBP

Access to all the sessions
Breakfast, lunch and breaks
Access to networking areas
Access to event presentations and photos

FROM NOVEMBER 28

ADVISORY BOARD

Every SaaS company is rewriting the playbook, and the leaders who adapt fastest will shape what comes next. Built by SaaS executives who are driving this transformation firsthand, TCC EUROPE 2027 is where customer-facing leaders come to discover the strategies, frameworks, and technologies powering the next era of profitable growth.